Professor Robbin Zeff


Assistant Professor of Writing
MVC ACAD113A |(202)232-6671|rzeff@gwu.edu

 

If you Googled me, you’d find out about the books and articles I've written, the conferences I've produced, and the companies I've founded. But you wouldn’t learn that I:

  • studied archaeology in Jerusalem
  • spent two years as a ski bum in Telluride, Colorado
  • taught writing in Siberia
  • graduated from the Folklore Institute
  • spent a summer conducting oral history interviews of former Studebaker workers
  • took horseback riding lessons, swimming lessons, tennis lessons, flute lessons, saxophone lessons, guitar lessons, and tap dancing lessons
  • earned the most extra credit ever awarded to a junior high student in a cooking class
  • spent three days at a temp job proofreading the telephone book
  • sold a pair of Levis jeans to Ralph Lauren
  • coordinated one of the Clinton Inaugural Balls
  • wrote speeches for high tech executives
  • wake at the crack of dawn to write at my favorite Starbucks
  • believe that the key to good writing is a cat by every computer

 

EDUCATION
Ph.D. Indiana University - Folklore and American Studies
M.A. Indiana University - Folklore
B.A. University of California, Berkeley - Anthropology

 

SELECTED BOOK PUBLICATIONS

Advertising on the Internet, Second Edition. New York: John Wiley & Sons, 1999. (published in 8 languages)

Advertising on the Internet. New York: John Wiley & Sons, 1997.

Nonprofit Guide to the Internet. New York: John Wiley & Sons, 1996.

Environmental Action Groups. New York: Chelsea House, 1994.

 

PROFESSIONAL ACTIVITES
MEMBERSHIPS:
--Association of Teachers of Technical Writing

--College Composition and communication Conference
-- National Council of Teachers of English

--Northern Virginia Writing Project

 

RESEARCH INTERESTS
Writing instructions, Universal Design for Learning, the use of story in business writing.