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Editor’s
Note:
As
a new U.S. election takes place this November, health reform
is a topic that is of high salience. Earlier
this year, I discussed the need for all of us as patients,
professionals, caregivers, or policymakers to think about
the links between health communication and health reform.
Health communicators should advocate a role alongside economists
and other professionals to advance the future systems of
health care. A goal in health communication should go beyond
the limitations of providing quality information and systems
to health workers to address the larger ethical issues as
necessary to deliver health. Our larger goal is to engage
and influence the health sector or health policy.
Scott
C. Ratzan, MD, MPA
Editor,
Journal of Health Communication
Vice
President, Government Affairs, Europe
Johnson
& Johnson
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other practical information, our website also has full-text
access to all published editorials and abstracts archived
from ten years of publication.
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Table
of Contents
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Recent
Article in JHC:
Volume 11
Issue 4 (June 2006)
Click
on the title to read a short summary of the article
- Why
Communication is Crucial: A Meta-analysis of the Relationship Between
Safer Sexual Communication and Condom Use
-- Seth M. Noar, Kellie Carlyle, and Christi Cole
Noar, Carlyle and Cole conducted a meta-analysis, or research synthesis,
of 55 previously published studies of safer sexual communication. They
found that greater communication among sexual partners about safer sex,
condom use, and sexually transmitted diseases (STDs) is related to increased
levels of condom use.
- Effects
of Communicating Social Comparison Information on Risk Perceptions for
Colorectal Cancer
-- Isaac M. Lipkus and William P. Klein
Lipkus and Klein explored how social comparison risk feedback using
CRC risk factor information affected perceptions of CRC risk, screening
intentions and ambivalence to screen and receipt of a FOBT.
FULL TEXT FREE!
- Advertising
and Obesity: A Behavioral Perspective
-- Janet Hoek and Philip Gendall
Hoek and Gendall analyze the advertising-obesity debate and draw on
theoretical models that highlight the importance of policy interventions.
- Assessment
of Cultural Sensitivity of Cancer Information in Ethnic Print Media
-- Daniela B. Friedman and Laurie Hoffman-Goetz
Friedman and Hoffman-Goetz evaluated the cultural sensitivity of cancer
information as framed in newspapers specifically designed for four ethnic
minority populations (Jewish, First Nations, Black/Caribbean, East Indian)
in Canada.
Related
Articles
- A Meta-Analysis
of the Effect of Mediated Health Communication Campaigns on Behavior
Change in the United States. Leslie B. Snyder, Mark A. Hamilton , Elizabeth
W. Mitchell, James Kiwanuka-Tondo, Fran Fleming-Milici , Dwayne Proctor.
(Volume
9, Supplement 1, 2004)
- Colon Cancer: Risk
Perceptions and Risk Communication. Neil D. Weinstein, Kathy Atwood,
Elaine Puleo, Robert Fletcher, Graham Colditz, Karen M. Emmons (Volume
9, Number 1 / January-February 2004)
Volume
11 Issue 5 (July-August 2006)
Click on the title to read a short summary of
the article.
- Tobacco
Counter Advertisements Aimed at Bicultural Mexican American Youth: The
Impact of Language and Theme
--Kathleen J. Kelly, Linda R. Stanley, Maria Leonora G. Comello, and
Gabriel R. Gonzalez
Kelly, Stanley, Comello, & Gonzalez examined language and theme
as variables in counteradvertisements aimed at Mexican-American youth.
- Health
Information Seeking in Context: How Women Make Decisions Regarding Hormone
Replacement Therapy
--C. Nadine Wathen
Wathen examined women's decision-making regarding hormone replacement
therapy (HRT) at the time of a significant shift in the medical evidence
on its potential risks and benefits.
- The
Portrayal of HIV/AIDS in Two Popular African-American Magazines
--Juanne N. Clarke, Lianne McLellan, and Laurie Hoffman-Goetz
Clarke, Mclellan and Hoffman-Goetz reviewed Essence and Ebony magazines
for the portrayal of HIV/AIDS about African Americans and African Canadians.
- Interpreted
Informed Consent Among Spanish-Speaking Families with Cancer
--Christian M. Simon, Stephen J. Zyanski, Ellen Durand, Xavier Jimenez,
and Eric D. Kodish
Simon, Zyzanski, Durand, Jimenez, and Kodish studied how accurate professional
interpreters are when mediating informed consent discussions between
English-speaking oncologists and Spanish-speaking parents of children
with newly diagnosed cancer.
- On-Screen
Portrayals of Mental Illness: Extent, Nature and Impacts
--Jane Pirkis, R. Warwick Blood, Catherine Francis, and Kerry McCallum
Pirkis, Warwick Blood, Francia and McCallum drew on the published literature
to answer three research questions: (1) What is the extent and nature
of portrayal of mental illness in fictional films and television programs?
(2) Is there evidence that portrayal of mental illness in fictional
films and television programs can have harmful effects? and (3) Is there
evidence that portrayal of mental illness in fictional films and television
programs can have positive effects?
Related Articles
- Learning From Truth:
Youth Participation in Field Marketing Techniques to Counter Tobacco
Advertising. Merrill Eisenberg, Chris Ringwalt, David Driscoll, et al.
(Volume
9, Number 3 / May-June 2004)
- Messages From Teens
on the Big Screen: Smoking, Drinking, and Drug Use in Teen-Centered
Films. Susannah R. Stern (Volume
10, Number 4/June 2005)
Volume
11 Issue 6 (September 2006)
Click on the title to read a short summary
of the article.
- Approaches
to Improving Health Literacy: Lessons From the Field
--Terry C. Davis, Julie Gazmararian, and Estela M. Kennen
Davis, Gazmararian,
and Kennen surveyed individuals from public and private sector health-related
organizations regarding their health literacy awareness and activities.
- The
Importance of Establishing Regimen Concordance in Preventing Medication
Errors in Anticoagulant Care
--Dean Schillinger, Frances Wang, Maytrella Rodriguez, Andrew Bindman,
and Edward L. Machtinger
The investigators studied 220 patients taking warfarin in an anticoagulation
clinic to characterize two medication assessment methods. They measured
(1) adherence by asking patients to report any missed doses and (2)
concordance between patients' and providers' reports of warfarin regimens
and categorized patients as having regimen adherence if they missed
no doses, and concordance if there was patient-provider agreement in
weekly dosage.
- The
Influence of Graphic Format on Breast Cancer Risk Communication
--Marilyn M. Schapira, Ann B. Nattinger, and Timothy L. McAuliffe
Schapira, Nattinger, and McAuliffe study the effect of varying elements
of graphic format in a breast cancer risk communication of a hypothetical
other among a study cohort of females enrolled in a primary care practice.
- Sex
Education and the News: Lessons From How Journalists Framed Virginity
Pledges
--Felicia E. Mebane, Eileen A. Yam, and Barbara K. Rimer
When advocacy campaigns and scientific studies create public, teachable
moments about sex education strategies, such as virginity pledges, experts
should provide reporters and news outlets with balanced information
that conveys both the scientific evidence and policy relevant implications.
- Improving
the Way We Die: A Coorientation Study Assessing Agreement/Disagreement
in the Organization-Public Relationship of Hospices and Physicians
--Kathleen S. Kelly, Michael F. Thompson, and Richard D. Waters
Kelly, Thompson and Waters review the literature on hospice referrals
and explore the relationship between hospice leaders and referring physicians.
Related Articles

Featured
Book Review
A Review of: "Save
The Children. (2004). Effective peer education: Working with children
and young people on sexual and reproductive health and HIV/AIDS":
London: Save The Children. ISBN: 1-84187-088-9; $18.50 (paperback); 166
pp.
Reviewed By Linda
Kean, East Carolina University, Greenville, North Carolina, USA
Click
here to read the entire review
Coming
Soon to JHC
November 2006:
Johns Hopkins Center for Communication Programs highlights methodologies
for measuring the cost-effectiveness of health communication programs
and activities and to contribute to a growing evidence base by presenting
case studies in which cost-effectiveness analysis has been applied to
health communication activities.
Call
for Papers
The
Public Health Communication & Marketing Program at The George Washington
University School of Public Health and Health Services is delighted to
announce a new on-line journal: Cases in Public Health Communication &
Marketing Cases -- to be published annually beginning May 2007 -- will
feature peer-reviewed case studies in public health communication and
marketing. This new publication outlet will give members of the public
health communication and marketing community opportunities to capture
important lessons learned from real-world initiatives that otherwise might
never be recorded in the literature.
Cases is a student-edited
publication. All submissions will be first-authored by a graduate student
of advanced standing, and will include one or more of the practitioners
who planned or implemented the program being described, and one of the
lead author's faculty members. The most highly scored case in each volume
will be awarded a medal of distinction and a $1,000 cash prize. An additional
award will be offered for the best case focused on advancing the well-being
of older adults.
We are currently seeking
submissions for our first edition; the deadline for submission is February
1, 2007. Please see http://www.casesjournal.org
for more information.
From
Other Sources
New Public Health
Resource: NIH Publication Translates Research into Practical Health Information
NIH News in Health
is a free monthly newsletter with practical health news and tips based
on the latest research from the National Institutes of Health (NIH) and
NIH-funded researchers. Stories are written for the general public in
a clear, easy-to-understand format. Past issues have featured articles
on pain management, rehabilitation, diet, genetic testing, the aging mind,
cold and flu, diabetes and depression. Past and current issues of NIH
News in Health are available online at newsinhealth.nih.gov/.
Health Communication
Web Resources
A monthly list of
health communication Web resources are archived by the Coalition
for Health Communication.
Conferences
November 29, 2006.
Annual National Health Communication Conference, "Moving Toward Real
Solutions: Advances to Address Low Health Literacy." Co-sponsored
by the American College of Physicians Foundation and the Institute of
Medicine in Washington, DC. This conference provides a unique opportunity
for attendees from various sectors to learn about the growing problem
of low health literacy and hear about innovative solutions that can be
implemented in various locales and settings. Past attendees have represented
a dynamic and forward thinking group of individuals representing a wide
array of national organizations, including medicine, industry, pharmaceuticals,
media, insurance, patient advocacy, and government. http://foundation.acponline.org/healthcom/locationmap.htm

Feedback and ideas for
content for this newsletter should be sent to Wendy Meltzer (iphwxm@gwumc.edu)
Visit
the brand new Routledge Communication Arena at
http://www.communicationarena.com/,
an online
resource for Communication academics, students and practitioners.
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