FOR IMMEDIATE RELEASE
March 31, 1998
MEDIA CONTACTS GW Va. Campus: Miriam D'Alessandro (703) 729-8218
GW Public Affairs: Bob Ludwig (202) 994-1423



GW VIRGINIA CAMPUS TO HOST SEVENTH ANNUAL "TECHNOLOGY AND BUSINESS COMPETITIVENESS SEMINAR EXPO" APRIL 8

Seminars and Panel Discussions to Focus on "Management and Leadership" and " Engineering and Technology Applications" Themes

EVENT: Seventh Annual Technology and Business Competitiveness Seminar Expo, sponsored by The George Washington University Virginia Campus and the School of Engineering and Applied Science. See pages 2-5 for seminar schedule.

DATE: Wednesday, April 8, 1998
1:00 - 5:30 p.m.


PLACE: GW's Virginia Campus
20101 Academic Way (University Center, on Rte. 7, one mile west of Rte. 28)
Ashburn, Va.



COST: Free

Background: Complex changes--in structures, work and technology--are altering the way organizations approach and solve problems. Business leaders must develop alternative strategies and methods to respond rapidly and remain competitive, searching for solutions beyond traditional strategic planning, analysis and restructuring methods, and other conventional business practices. Competitive advantage can be achieved by developing critical relationships and networks, using information technology to enhance global communication and the effectiveness of human resources.

Through this Seminar Expo, partnerships and collaborations between industry and GW can result in joint research leading to new commercial applications, joint proposals to compete for new business, and access to faculty and student ingenuity. Leading research by GW's School of Engineering and Applied Science is a featured part of this event. Technical presentations and poster sessions by GW faculty members and graduate students are planned to showcase the School's research expertise and capabilities.

PROGRAM SCHEDULE

1:00 p.m. Exhibit Center Opens

1:30 p.m. - 2:30 p.m.

MANAGEMENT AND LEADERSHIP PRESENTATIONS:

"Crisis Management, Disaster Recovery and Organizational Continuity," by John Harrald, Ph.D., professor of engineering management, GW School of Engineering and Applied Science, and co-director, GW Institute for Crisis and Disaster Management.

"Tools for Predicting Sales Performance," by Sal Divita, D.B.A., professor of marketing, GW School of Business and Public Management.

"Internet Advertising: Building Your Image," by Linda Maddox, Ph.D., GW School of Business and Public Management.

"Reducing Attrition in a High Technology Environment--Reality or Fantasy?," by Helena Wisniewski, Ph.D., vice president of information technology, ANSER Corporation.

"What Makes a Company Successful?" by Howard Eisner, D.Sc., distinguished research professor and professor of engineering management, GW School of Engineering and Applied Science.

"Electronic Commerce/Electronic Data Interchange: PRC Case Study," by Cora Carmody, chief information officer, PRC Corporation.

"Immigration Law: Recruitment and Retention Issues," by Mareza "Rez" Estevez, Esq., attorney, Baker and Hostetler, L.L.P.

ENGINEERING AND TECHNOLOGY PRESENTATIONS:

"Building Business Applications with Java--Ready for Prime Time?," by John Carson, Ph.D., professor of management science and director, Master of Science in Information Systems Technology Program, GW School of Business and Public Management.

"Voice-Activated Intelligent System for Hands-Free Support of Human Declassifiers of Government Documents," by Richard Scotti, Ph.D., associate professor and director, Declassification Productivity Research Center, GW School of Engineering and Applied Science.

"Improving Wireless Communication: Measuring Interference from Stationary Objects," by Roger Lang, Ph.D., professor, and Saul Torrico, doctoral candidate, electrical engineering and computer science, GW School of Engineering and Applied Science.

"New Architecture for Microprocessor Design," by Simon Berkovich, Ph.D., professor of electrical engineering and computer science, GW School of Engineering and Applied Science, and E. Berkovich, Electrical Engineering Department, University of Maryland.

"Reliability of Magnetic Recording," by Can Korman, Ph.D., associate professor, and Pattana Rugkwansook, doctoral candidate, electrical engineering and computer science and Institute for Magnetics Research, GW School of Engineering and Applied Science.

"New Developments in Magneto-Optics," by Lawrence Bennett, Ph.D., research professor, electrical engineering and computer science and Institute for Magnetics Research, GW School of Engineering and Applied Science.

2:30 - 3:00 p.m. Exhibit Center Reception

3:00 - 4:00 p.m. Session 2

MANAGEMENT AND LEADERSHIP PRESENTATIONS:

"IT, Corporate Strategy and the Technical Workforce Shortage: Choices and Solutions," by William Money, Ph.D., associate professor of information systems, GW School of Business and Public Management.

"Information Technology Terrorism," by Jerrold Post, M.D., co-director, GW Institute for Crisis and Disaster Management, and professor of psychiatry, political psychology and international affairs, GW Elliott School of International Affairs.

"International Legal Issues: Crafting Cross Border Agreements," by Curtis Coward, Esq., partner, McGuire, Woods, Battle & Boothe, L.L.P.

"Building Challenging Work Environments: Key to Employee Retention," by Sharon Confessore, Ph.D., director, Executive Leadership Doctoral Program in Human Resource Development, GW Graduate School of Education and Human Development.

"Fostering Entrepreneurism in Fast-Growth Technology Companies," by Richard Donnelly, Ph.D., professor of management science and director, Executive MBA Program, GW School of Business and Public Management.

"Beating the Competition: Using Rapid Development to Deliver Business Critical Systems," by Rick Swanson, senior program manager, Lockheed Martin Commercial Systems Group.

ENGINEERING AND TECHNOLOGY PRESENTATIONS:

"Holes in the Web: Avoiding Web Development Strategy Pitfalls," by John Artz, Ph.D., associate professor of management science, GW School of Business and Public Management.

"Knowledge Management: PRC Case Study," by Randy Allen, senior technical fellow, PRC, Inc.

"New Developments in Telemedicine and Teleradiology,"by Murray Loew, Ph.D., professor of electrical engineering and computer science, GW School of Engineering and Applied Science and David Goodenough, Ph.D., radiology department, GW School of Public Health and Health Services.

"Hybrid Electric and Partnership for a New Generation Vehicle (PNGV) Safety Assessment," by Vahid Motevalli, Ph.D., P.E., senior scientist, National Crash Analysis Center, GW School of Engineering and Applied Science.

"GW Computational Sciences: Solutions for Business, Science and Technology," by Kalvir Dhuga, Ph.D., professor, GW Physics Department.

4:00 - 4:30 p.m. Exhibit Center Reception

4:30 - 5:30 p.m. Session 3

MANAGEMENT AND LEADERSHIP PRESENTATIONS:

"Information Technology Case Studies: Large and Small Business Applications,"presented by Executive Master of Information Systems graduates, GW School of Business and Public Management.

"IT Security: PRC Case Study," by John White, director of independent research and development, Cora Carmody, chief information officer, and Cheryl Lieberman, manager of information assurance, PRC, Inc.

"GW Employer Services: Recruiting Students and Alumni," by Anne Scammon, assistant director of career services, Marcella Simon-Peralta, director, Graduate Career Center, GW School of Business and Public Management, and Bill McCarthy, assistant director of cooperative education, GW School of Engineering and Applied Science..

"Intelligent Organizations," by Michael Kull, doctoral fellow, Management of Science, Technology and Innovation Program, GW School of Business and Public Management.

"Engineering, Leadership and Career Stages: Do They Correlate?,"by Douglas V. Palmer, doctoral candidate, Executive Leadership Program in Human Resource Development, GW Graduate School of Education and Human Development.

"Building Global Partnerships: Lessons Learned from Iridium Program," by Raymond J. Leopold, Ph.D., vice president and chief technical officer, Satellite Communications Group, Motorola, Inc.

ENGINEERING AND TECHNOLOGY PRESENTATIONS:

"Client/Server Technology: Professional Development Opportunities,"presented by instructors in the Client/Server Technology Certificate Program at GW.

"Emergence of Adaptive Artificial Cognition: Adaptive Learning Image and Signal Analysis (ALISA) to Detect and Classify Structures and Objects in Images," by Peter Bock, professor of electrical engineering and computer science, GW School of Engineering and Applied Science.

"Advances in Telecommunications: Student Projects," by James Giltner, Dave Obendorfer and Mike Twedt, graduate of the Accelerated M.S. in Telecommunications Program at GW.

"Picturing Pivots: Linear Programming in Chemical Graph Theory," by Hernan Abeledo, Ph.D., assistant professor, and Gary Atkinson, doctoral candidate, Operations Research Department, GW School of Engineering and Applied Science.

"New Environmentally Benign Concept in Refrigeration," Charles Garris, Ph.D., professor and Catherine Mavriplis, Ph.D., associate professor, civil, mechanical and environmental engineering, GW School of Engineering and Applied Science.

"Overcoming Barriers to Brownfields Redevelopment: An Environmental Management Challenge," by Jonathan Deson, Ph.D., P.E., professor of engineering management, GW School of Engineering and Applied Science, and George Sherk, M.A., J.D.

"Dynamic Crack Propagation in Thermo-Visco-Elastic Solid," by James Lee, Ph.D., professor, and Siyuan Shen, doctoral candidate, civil, mechanical and environmental engineering, GW School of Engineering and Applied Science.

"Using Internet Search Engines to Navigate Information Rich Web Sites," by Gary Price and Douglas Carroll, GW Virginia Campus librarians.

5:30 p.m. Exhibit Center Closes

Exhibitors: Alcatel Data Networks; American Systems Corporation; Arlington County Office of Business Investment; Computer Sciences Corporation; Intraware; GW Career Services; GW School of Business and Public Management; GW School of Engineering and Applied Science; KENROB and Associates, Inc.; Language Analysis Systems, Inc.; Loudoun County Department of Economic Development; McGuire, Woods, Battle & Boothe, L.L.P.; Noblestar Systems; OMNI Engineering and Technology, Inc.; Orbital Sciences Corp.; PRC, Inc.; Raytheon Systems Co.; SAIC; Space Applications Corp.; Trident Data Systems; Virginia's Center for Innovative Technology.

For more information, please call Lynn Matter at (703) 729-8218 or e-mail : lmatter@va.gwu.edu


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Last updated August 5, 1999