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October 20, 2006
Briefcase

GWSB Ranks Among Top 10 Business Schools Providing the Greatest Opportunity For Women in The Princeton Review

GWSB Students Learn the Necessary Skills for Working on Wall Street

GW School of Business Professor wins award for Best Paper from the International Association for Business and Society

Powerful e-Marketing Event Hosted at GW

Department of Tourism and Hospitality Management and the International Institute of Tourism Studies Form Leadership Council

Marketing Professors Explain How to Manage Client Relationships

Intellectual Contributions

Presentations

Getting Ink



 

Briefcase

GWSB Ranks Among Top 10 Business Schools Providing the Greatest Opportunity For Women in The Princeton Review

The Princeton Review recently named The George Washington University among the Top 10 business schools to provide the greatest opportunity for women in its “Best 282 Business Schools” report of 2007.

“GW’s top 10 ranking demonstrates the continued progress of our M.B.A. program,” said Susan M. Phillips, dean and professor of finance of GW’s School of Business. “We strive to provide equal opportunities to all of our students, and we’re especially glad that women in our program our making big strides in comparison to other business programs around the country.”

Business school students filled out surveys from which the Review formulated its rankings. The rankings are based on the percentage of female students, the percentage of female faculty, resources for female students, and the schools’ support of female culture. The Review also examined schools’ coursework offerings for female entrepreneurs and whether case-study materials for classes reflected women in business proportionately.

The Review analyzed the benefits of GW’s location in our nation’s capital, and how the Washington scene influences curriculum and faculty quality.

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GWSB Students Learn the Necessary Skills for Working on Wall Street

Over 50 undergraduate and graduate students participated in the Wall Street Prep Course sponsored by the Finance & Investment Club and the Full Time M.B.A. Office. In the course, students learned how to use Excel to create financial models and estimate an investment’s true value.

Jonathan Aiken, M.B.A. candidate, said, “The Wall Street Prep course offers an essential crash course for aspiring finance majors that bridges theory and practice. Modeling cash flows and valuing companies in Excel are practical skills that are expected by the Wall Street community and that no student should be without.”

Taught by a former investment banker, this course showed students how financial analysis is done on Wall Street. Using Proctor & Gamble as an example, students first projected financial statements and then performed a discounted cash flow analysis. A key component of the course was learning how to use Excel’s functions to easily change the many assumptions that go into financial modeling.

Andy Price, M.B.A. candidate and organizer of the event, said, “this course taught me some great skills that have already come up in interviews.” This was the first time GW offered the Wall Street Prep course and the Finance & Investment Club hopes to make it an annual event.

Wall Street Prep is a global full-service financial training firm, providing self-study programs as well as instructor-led training and e-learning services to investment banks, financial institutions, and Fortune 1000 companies. www.wallstreetprep.com

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GW School of Business Professor wins award for Best Paper from the International Association for Business and Society

Professor Ernie Englander and co-author awarded for article


The International Association for Business and Society (IABS) awarded Ernie Englander, associate professor of strategic management and public policy at GW’s School of Business, and co-author Allen Kaufman, University of New Hampshire, it’s “Best Article Award.”

The pair received the honor for their paper “The End of Managerial Ideology: From Corporate Social Responsibility to Corporate Social Indifference,” published in Enterprise & Society, 5 (3): 404-450, in 2004.

“It’s a great honor to be recognized by one’s peers,” said Englander. “This article is part of our larger work on corporate governance, and I hope this allows my co-author and me to be a continuing part of that public policy discussion.”

IABS, founded in 1990, is a learned society devoted to research and teaching about the relationships between business, government and society. The multidisciplinary association attracts scholars and executives from all disciplines of management.

In the article, Englander and Kaufman talk about the shift in the United States in managerial capitalism during the 1990s. They characterize the change from a “technocratic” form to a “proprietary” one. Previously, top managers functioned as teams to sustain the firm and promote social welfare. Now managers are broken up in tournaments, competing for advancement towards the CEO prize of millions of dollars in stock options and a reserved seat on the corporate board.

Englander has expertise in business and public policy; business-government relations; business and labor history; and corporate governance.

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Powerful e-Marketing Event Hosted on GW Campus
The School of Business Marketing Department, in cooperation with the Direct Marketing Association of Washington, held its 4th Annual E-Marketing Day at the Marvin Center last week. Salah Hassan, marketing department chair, opened the conference to a packed audience of 125 registered participants. In his opening remarks, Hassan said that e-marketing has created profound changes in the way we market products and services.

The Marketing Science Institute (MSI) recently issued its research priority report for 2006/08 with an overarching theme which MSI calls “The Connected Customer.” Communication networks will connect customers, and will facilitate effective marketing programs in B-2-B and B-2-C settings by creating consumer-to-consumer e-communities. These networks are changing the way we think about marketing.

Keynote speakers included representatives from JupiterResearch, Forrester Research, Advertising.com, and NPR Digital Media. This full-day event was attended by practitioners from across the United States, as well as faculty and students from schools throughout the mid-Atlantic region. Attendees heard updates on the hot tools that work for online marketers. They also got a sneak peek at what's on the horizon, including new spam filters, blog applications, podcasting, RSS, and Email Labs. Speakers covered best practices for nonprofit, business-to-business, and business-to-consumer marketers who use email and internet as primary channels or as part of an integrated marketing strategy.

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Department of Tourism and Hospitality Management and the International Institute of Tourism Studies Form Leadership Council

The Department of Tourism and Hospitality Management, together with The International Institute of Tourism Studies have formed a distinguished Leadership Council, made up of leading industry and association executives, event managers, and government and policy experts who have agreed to provide advice and develop opportunities for the school.

More than 20 tourism industry leaders have agreed to serve on the Council, which will hold its first meeting on Wed., Nov. 1.These leaders represent leading hotel chains, national athletic franchises and major convention centers.

Larry Yu, chair and associate professor of tourism and hospitality management, said, “The Leadership Council will provide strategic direction to the Department and the Institute in tourism, hospitality, sport and event management education, research, and other innovative activities.”

The Council will be led by John Graff, former CEO and president of the International Association of Amusement Parks and Attractions, who will serve as chair; additionally it includes such distinguished members as Roger Dow, president and CEO of the Travel Industry Association of America, Martha Honey, the executive director of The International Ecotourism Society, and Stacy Robinson, of the NFL Players Association.

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Marketing Professors Explain How to Manage Client Relationships

Professors Robert Dyer and Associate Professor Marilyn Liebrenz-Himes, of the Marketing Department, presented "Client Relationship Management (CRM) for Professional Services Firms in the Design and Building Industry," at the Annual Conference of the Society for Marketing Professional Services (SMPS), in Hollywood, CA, in August. They addressed the conference first at a keynote session to provide a short overview of their recently completed CRM research study. Then they provided detailed findings on CRM adoption patterns, major challenges to CRM adoption, implementation, and best practices in CRM in a special session at the conference.

Funded through a national grant process with the Foundation of SMPS, this year-long research effort looked at Client Relationship Management throughout the design and building industry. Marketing doctoral candidate, Hamed Shamma, was the key research assistant throughout the entire CRM research.

The major findings of the study were based on a major CRM literature review, plus research in the form of in-depth, on-site interviews with design, architecture, engineering and building contractors. Following these efforts, an online survey amassing responses from 500 firms was conducted, as well as follow-up phone interviews to more than 30 respondent organizations. The highlights from the study included four scenarios involving CRM applications.

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Intellectual Contributions

Presentations
William C. Handorf, professor of finance, recently worked in Brazil where he was the lead speaker for a conference sponsored by the Brazilian Bovespa (stock market) on housing finance, and the featured speaker for a conference sponsored by the Brazilian Bolsa de Mercadorias & Futuros (derivative market) on emerging issues for broker/dealers.

Faculty and Ph.D. alumni from the Department of Finance made several presentations at the 2006 Financial Management Association International (FMA) Annual Meeting in Salt Lake City. Presentations included:

  • Mark Klock, chair and professor of finance, presented his paper "Is There Power Behind The Dead Hand? An Empirical Investigation Of Deadhand Poison Pills." The paper was co-authored with Katherine I. Gleason (University of New Orleans).
  • Peter Locke, professor of finance, presented two papers: "A Hybrid Credit Risk Model Incorporating Stochastic Volatility and Fundamental Variables" with co-author Jianli Chen, Ph.D. candidate; and "Global Trends in Real Risk Free Rates" with co-author Hui He, Ph.D. candidate.
  • Gergana Jostova, assistant professor of finance, presented "Momentum And Credit Rating." The paper was co-authored with Doron Avramov (University of Maryland), Tarun Chordia (Emory University), and Alexander Philipov (American University).

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Getting Ink
Richard K. Green, associate dean for graduate programs and the Oliver T. Carr, Jr. Professor of Real Estate Finance, spoke to Newsweek in the article "The Worrying Housing Bust."



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Classnotes

David Samuels, M.B.A. '85, was named Chief Financial Officer of SunRocket, Inc, an Internet-phone services-provider. Samuels most recently served as financial officer for GTSI Corp. He was also chief financial officer of E-centives, Inc.

Joanna Polinsky Berens, B.B.A. '83, is delighted to announce the opening of her company, Joanna Berens Hospitality, based in Hollywood, FL. Specializing in Conference Site Selection and Contract Negotiation, Joanna guides clients through their hotel search process anywhere in the world. Joanna has over twenty-two years experience in the hospitality, meetings and destination management industry. joannaberens@bellsouth.net

Zeinab Karake Shalhoub
, Ph. D. '87, is currently professor of MIS at The American University of Sharjah. Her forthcoming book, "The Diffusion of E-commerce in Developing Economies: A Resource -based Approach", is co-authored with Sheikha Lubna AL Qasimi, UAE Minster of Economy and the UAE's first woman minister.

KEEP THE ALUMNI NETWORK STRONG!

Share your news! Your classmates want to hear from you and see you in the next issue of GWBusiness. Submit your information via email to gwsbcomm@gwu.edu or by fax to (202) 994-4411.

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Upcoming Events

Global M.B.A. Intramural Case Competition
10/20/06 - 10/21/06

Colonials Weekend: Breakfast with the Dean
10/21/06 09:00 AM - 10:30 AM

Transnational Crime in the Western Hemisphere
10/24/06 10:00 AM - 12:00 PM

Howard Hoffman Lecture
10/24/06 06:00 PM - 08:00 PM

San Francisco Alumni Informal Public Outing
Oct 26 2006, 6:00PM - 8:00PM

AACSB Teaching Business Ethics Seminar
11/02/06 - 11/03/06

GWSB Alumni Networking with Georgetown and Johns Hopkins:
"Making Connections Across Town"

11/01/2006 7:00PM - 9:00PM

GWSB Alumni Lecture and Networking Reception
11/06/2006 6:30PM - 8:30PM

Dallas Alumni Wine Tasting at Times Ten Cellars
11/06/2006 6:30PM - 8:30PM

LA Alumni Informal Public Outing
11/09/2006 6:00PM - 8:00PM

Complete Events Calendar

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