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Description
Theory and practice of small-business management. Focus on
effective management of small firms, essentials of planning
and organizing the firm, financial and administrative controls.
Evaluation of alternative business forms: purchase of an ongoing
firm, franchising, and new business start-ups.
Texts
Scarborough,
Norman M. and Thomas W. Zimmerer. Essentials of Small Business
Management, New York, MacMillan College Publishing Company,
1998.
Objectives
· To understand the important role of small business
firms.
· To appreciate effective management of small business
firms.
· To become familiar with strategy determination, planning,
organizing, and controlling small business operations.
· To develop an entrepreneurial perspective with will
help you to understand and evaluate diverse entrepreneurial
situations while providing practice responding to these situations.
· To develop an appreciation for major issues impacting
capital venture and entrepreneurship.
· To exercise innovative thinking.
· Top conduct business research.
· How to exercise control in business ventures.
· To conduct business case analyses of current problems.
· Howe to choose a business idea to start-up a company.
· To understand strategies which insure success of
a business plan.
· To appreciate the importance of financial planning.
· How to prepare for the process of raising venture
capital.
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