Quick Course Descriptions
For more information on each course, click on the course title.

MGT 214 - Behavioral Factors in Management Consulting (3)
(Harvey, Lobuts, Winslow, Bailey)
Theories and methods of planning, introducing, and coping with change in management through the helping process. In tended both for managers seeking an understanding of the consultative approach to planned change and for persons in staff or consultative roles seeking an understanding of the consultative process. (Spring)

MGT 233 - Emerging Technologies (3)
(Halal)
Exploration of new developments in scientific and technological innovation, including automation, energy, medicine, bioengineering, social science, information technology, and space. Emphasis on forecasting these technological advances and assessing their economic and social effects. The role of advancing technology in driving social change. (Spring)

MGT 235 - Technology Entrepreneurship and Innovation (3)
(Donnelly, Carayannis)
The process of innovation and entrepreneurship used to launch and build new ventures. Organizing for innovation, raising venture capital, tax considerations, managing the small technology-based venture, marketing technology. Case studies of recent low-to-high tech ventures. Developing a new venture proposal for a technology based venture. (Spring, Summer)

MGT 291 - Entrepreneurship (3)
(Solomon, Winslow)
In exploring the 'entrepreneur as a phenomenon,' students will be exposed to the theory and experiences associated with entrepreneurs, entrepreneurial acts, and entreprenurship in all organizational settings - large, small, public, and private. (Fall, Spring)

MGT 292 - Small Business Management (3) (Toftoy, Winslow)
The start-up process and management of small firms. Field projects involve student teams as consultants to local businesses. Case studies. Emphasis on total customer service, international opportunities, and minority and women's issues. (Fall, Summer, Spring)

MGT 293 - New Venture Initiation (3)
(Carayannis, Toftoy)
Essentials of planning a new business venture, sources of financing, evaluation of alternative new business ventures, and analysis of business functions needed. Creating and analyzing the business plan. (Spring, Summer)

MGT 294 - Strategic Entrepreneurship (3)
(Toftoy, Solomon)
This course enables students to work with CEO's/Presidents in the local area. Student teams assist these companies in upgrading strategies. Teams analyze true, real life situational cases covering key problems of entrepreneurial businesses. This is an optional course for Entrepreneurship/Small Business Management. (Fall)

MGT 290 - Family Business Strategies (3)
(Toftoy, Carayannis, Winslow)
The role of family business as an emerging field. Challenges in managing a family business, risk strategies, successor development and succession planning, stages of family business growth, family motivations and goals. Field projects involve student teams preparing a succession plan for a local family business. (Fall, Spring)

MGT 290 - New Ventures Financing: Angel & Venture Capital (3)
(Carayannis)
Students are exposed to the fundamentals and key issues of new venture screening and early stage investing by conducting due diligence on real investment opportunities including internet, high technology, and other business ventures.
This course is taught with significant input from practitioner investors and entrepreneurs. (Fall, Spring)

MKTG 242 - Buyer Behavior (3)
(Dyer, Hassan, Maddox)
A required course for marketing students. The buyer decision process model as a framework for analysis of how and why products and services are purchased and used. The impact of consumer decisions on the marketing strategies of organizations. Marketing applications in high-tech and service industries. (Fall)

MKTG 243 - Marketing Research (3)
(Dyer, Rau)
The marketing research process: designing, conducting, and using market research studies. Managing the market research project; qualitative research; survey and experimental designs; data analysis with statistical software packages. (Fall, Summer)

MKTG 246 - Marketing of Services (3)
(Liebrenz-Himes)
Management of the activities involved in marketing new and existing services. The innovation system (behavioral and organizational) of service product decisions, product planning processes, marketing auditing, services and the law, and new service trends. Marketing of intangibles and services is highlighted. (Spring)

MKTG 250 - Selling and Sales Management (3) (Divita)
The selling task with attention to ethical and legal issues, the selling process, account management, negotiation. Managerial issues, demand analysis and resource allocation, financial planning, quota setting and control, motivation, coaching and incentives, sales administration, and analysis of sales performance. (Fall and Spring)

Undergraduate Entrep. & Small Business Courses