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University Bulletin: Graduate Programs The George Washington University  

 
   
 

TOURISM AND HOSPITALITY MANAGEMENT

Professors D.E. Hawkins, D. Frechtling, L. Yu (Chair)

Associate Professors L.A. Delpy Neirotti, S. Elliott

Assistant Professors S. Boo, S. Levy, H. Bowen

Professorial Lecturers W.C. Corkern, E. Zavian

Lecturers L.K. Long, I. Christie, K. Lamoureux

See the School of Business  for programs of study leading to the Master of Tourism Administration and Master of Business Administration. For information on the five-year, joint-degree program leading to the Bachelor of Business Administration and Master of Tourism Administration, see the Undergraduate Programs Bulletin.

6214 Consultative Processes(3) Hawkins
  Same as Mgt/SMPP 6214.
6220 International Hotel Management(3) Yu
  The study of multinational hospitality operations, with emphasis on U.S. corporate involvement in and planning for overseas expansions. Political, economic, cultural, financial, and legal aspects inherent in the international business environment. (Fall)
6221 Hotel/Resort Market Analysis(3) Yu
  Analysis of market demand for accommodation in a tourism destination; valuation methods for determining market value of a hotel/resort project; project management for hotel/resort development. (Spring)
6230 Organization and Management of Airlines(3) Staff
  Overview of domestic and international passenger air transportation systems. Analysis of planning, financing, operating, marketing, and evaluating airline transportation systems. Legal and regulatory aspects of airline operations. Development of infrastructure and related support services.
6249 Sustainable Destination Development(3) Elliott
  Relationship of tourism and sustainable development; specific emphasis on cultural, environmental, and economic impacts and trends. (Fall)
6250 Destination Management(1.5) Hawkins
  Organization and management concepts, theory, and issues, stressing application of theory through analysis of case examples drawn from the tourism and hospitality industry. Prerequisite: TStd 3001 or equivalent. (Fall)
6251 Quantitative Applications in Tourism/Hospitality Management(3) Yu
  Application of quantitative methods in tourism and hospitality management research. Procedures and methodology for collecting data, summarizing and interpreting data, and drawing conclusions based on the data. (Fall)
6260 Destination Economics(3) Frechtling
  Tourism development approaches, contexts, and consequences for local/regional destinations; application of financial management concepts to the feasibility study of a proposed tourism-related facility; and evaluation of the sustainability of a tourism development strategy. (Fall)
6261 Destination Planning(3) Staff
  Integrated planning for tourism organizations; development of comprehensive tourism projects; consideration of basic concepts, approaches, and models. (Spring)
6262 Destination Policy Analysis(1.5) Hawkins
  Components of tourism policy, including development of tools for tourism policy analysis and description of tourism organizations in the government and private sector. (Spring)
6263 Destination Marketing(3) Staff
  Concepts and techniques employed in marketing tourism industry services and development of the annual marketing plan. (Fall)
6264 Sport Marketing(3) Delpy Neirotti
  Application of marketing theories to sport and events. Case examples of marketing athletes, teams, facilities, sport products and organizations, as well as using sport or events as a marketing tool for products. Writing sponsorship and endorsement proposals and incorporating sport into an integrated marketing plan. Prerequisite: MBAd 6273 or equivalent. (Fall)
6265 Sport Law: Contracts and Negotiations(3) Zavian
  Examination of legislation and specific case law as related to professional and amateur athletes, sport events, licensed merchandise, broadcast and sponsorship rights. Topics include labor and anti-trust law; contract negotiation, specifications, and interpretation. (Spring)
6266 Sport and Event Facility Management(3) Delpy Neirotti
  Financing, market analysis, design, operations, and marketing of sport and event facilities from stadiums and arenas to amphitheaters and convention centers. (Spring)
6267 Sport Media and Communications(3) Staff
  Concepts and practices of sport public relations, media relations and management, the Internet, and other media utilized in sports. Press releases, publications, crisis management, and press operations. (Summer)
6270 Tourism and Hospitality Management Research(3) Frechtling
  Survey research and other research methods and their applications to tourism, hospitality, sport, event, or related management. (Spring)
6276 Risk Management for Events and Meetings(3) Boo
  Risk and liability issues that may arise in the planning and management of events, meetings, conventions, and exhibitions. Preventative and responsive measures designed to minimize adverse impacts on event stakeholders. (Fall)
6277 Event Management(3) Boo
  An introduction to the theoretical and practical foundations of event management. Fundamentals of planning, budgeting, and evaluating events. Prerequisite: M.T.A. candidacy or permission of instructor. (Fall)
6278 Conference and Exposition Management(3) Boo
  Site selection, program planning and management, exhibits, selection and use of facility, volunteers, and budget management. (Spring)
6279 Event Entertainment Management(3) Staff
  Event entertainment, including designing and planning the entertainment component of an event, as well as managing and marketing entertainers in an event context. (Spring)
6280 Advanced Workshop(1 to 6) Staff
  Workshops with emphasis on contemporary issues and opportunities; development of advanced professional competencies. May be repeated for credit with permission of advisor. (Fall and spring)
6282 International Experience(1 to 6) Staff
  Travel to a foreign country for study of specific topics. May be repeated for credit with approval of advisor. (Fall, spring, and summer)
6283 Practicum(1 to 3) Staff
  For graduate students enrolled in a degree program or field offered through the department. Fieldwork, internship, and/or instructional practice, including conference and/or seminar. May be repeated once for credit with permission of advisor. (Fall, spring, and summer)
6290 Special Topics(1 to 3) Staff
  Experimental offering; new course topics and teaching methods. May be repeated once for credit.
6296 Travel Information Management Systems(3) Levy
  Database utilization, information analysis, reservation systems, computer applications including the Internet, and related travel management systems. (Spring)
6297 Advanced Topical Studies(3) Staff
  Required capstone experience for tourism administration students who do not select the thesis option. Analysis of case situations involving policy formulation or management decision making; emphasis on applied strategic planning and management approaches. (Fall, spring, and summer)
6298 Directed Reading and Research(1 to 3) Staff
  Supervised readings or research. Admission by prior permission of instructor. May be repeated for credit.
6998 Thesis Seminar(3) Staff
6999 Thesis Research(3) Staff
 

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© 2012 University Bulletin
The George Washington University All rights reserved.

Information in this bulletin is generally accurate as of fall 2011. The University reserves the right to change courses, programs, fees, and the academic calendar, or to make other changes deemed necessary or desirable, giving advance notice of change when possible.