Iowa Democratic Party: Caucus
Republican Party of Iowa:
In addition, several of the campaigns and
various interest groups, mostly on the Democratic side, have produced videos
and printed materials to inform Iowans about the caucus process.
These cover such basic points as who can participate, how to find one's
caucus location, and the importance of arriving on time:
Clinton for President campaign produced a very creative short video
on the theme "caucusing is easy." The video uses star power, humor
and nuance. The opening scenes are Bill Clinton on a treadmill, extraordinary
footage of Tom Vilsack "dancing," and the candidate herself singing the
national anthem off-key. Next is a simulated caucus, but unlike the
Obama video, which uses genericized candidates, in the Clinton video supporters
gather in the Clinton corner. In the Clinton corner AFSCME, which
has endorsed Clinton, gets a couple of tips of the hat, and the shots also
show diversity of the participants. After the simulated caucus, Bill
Clinton is shown again, this time off the treadmill. At the end there
is a nice epilogue which ties back to the "caucusing is easy" theme, but
uses ordinary Iowans who appeared earlier in the video. One other
stylistic note about this video is that is uses the pastiche of voices
technique seen in several independent pro-Clinton communications including
the EMILY's List "Go Caucus Iowa" video and AFT COPE radio
for President's Caucus Command Center includes an instructional video,
"The Adventures of Jane and Joe," a graphic look at Caucus Day for two
precinct captains. The video has lot of fine details that the average
Iowan can relate to such as Joe bringing in doughnuts to the office or
setting his TV to record the Orange bowl. Another nice feature is
the "Four Years Later" epilogue which manages to fit a bit of policy in.
America's Caucus Center includes a video
featuring former Iowa Democratic Party chair Gordon Fischer. The
video opens with a brief welcome from Obama. Done loosely in a Q&A
format, the Obama video has the feel of a high school instructional video,
for example including definitions of "preference group" and "viability"
as well as a review of the main points at the end. The video also
includes a simulated caucus; interestingly instead of featuring Obama genericized
the candidates are the colors blue, red and green, and gray for undecided.
Child Matters Education Fund produced an online Caucus for Kids kit
This includes "Quick Tips on Raising Children’s Issues at the Iowa Caucuses,"
one page summaries of the Democratic and Republican processes, and a "Proposed
Resolution for the Children and Families of Iowa."
State Education Association produced an 11-page caucus kit
which included information about the process as well as five suggested