Vol. 3, Num. 3: Contents | Editorial | Up Front | Abstracts

Editorial
Scott C. Ratzan

UP FRONT

Vital Data

Prescriptions

ARTICLES abstracts from the print version

Enhancing the Effectiveness of HIV/AIDS Prevention Programs Targeted to Unique Population Groups in Thailand: Lessons Learned from Applying Concepts of Diffusion of Innovation and Social Marketing
Svenkerud, P.J. & Singhal, A.

Demystifying AIDS in Thailand: A Dialectical Analysis of the Thai Sex Industry
Chay-Nemeth, C.

Perpetuating Passivity: Reliance and Reciprocal Determinism in Physican-Patient Interaction
Makoul, G

FORUM

Health Education Goes to Hollywood: Working with Prime-time and Daytime Entertainment Television for Immunization Promotion
Glik, D., Berkanovic, E,. Stone, K., Ibarra, L., Jones, M.C., Rosen, B.,
Schreibman, M., Gordon, L., Minassian, L., & Richardes, D.
 

Book Reviews

Health Communication: Strategies for Health Professionals.  Northouse, L. L. & Northouse, P.G.
reviewed by: Parrott, R.L.

The Cigarette Papers.  Glantz, S.A., Slade, J., Bero, L.A., Hanauer, P. & Barnes, D.E.
reviewed by: Basil, M.D.